PURPLE LODGE – purple bedding floribunda rose - Orard
Sink into a romantic, storybook mood with PURPLE LODGE, a bushy, cottage style floribunda that turns a small family garden into your own purple manor. Its medium-height, clump-forming habit sits comfortably among herbs, hedging or a kitchen border, giving you generous clusters of velvety, crimson-purple blooms from early summer onwards. Strong, fruity fragrance drifts around a seating area or arbour, while its dense foliage and rounded shape offer a soft backdrop for pastel perennials. As an own-root plant, it establishes steadily and can regenerate from the base, supporting a long, reliable garden life with fewer replacement chores. Your pharmaROSA® ORIGINAL 2-litre rose arrives container-grown for easy handling and simple planting, even where improved soil is needed on heavy clay ground; over the seasons, roots strengthen first, growth builds second, and by the third year it settles fully into your garden’s rhythm.
Usage options
| Target area |
Reasoning |
| Front to mid flowerbed in a family garden |
The compact 80–120 cm height and bushy, clump-forming habit make PURPLE LODGE ideal for front and middle borders where you want structure without blocking views. Reliable repeat flowering provides colour through the holidays with limited pruning needs, fitting busy household routines, especially for the beginner. |
| Traditional cottage-style rose border |
Rich crimson-purple, very double blooms bring a classic cottage feel that works beautifully with soft pastels and country planting. The rounded shrub outline gives a gentle “bushy hedge” look and its long-lived own-root character means the border matures gracefully year after year, appealing to the romantic. |
| Low flowering hedge along paths or drive |
With recommended 40 cm spacing, plants knit into a fragrant, medium-height hedge that frames paths without growing out of control. Moderate maintenance and a solid root system help it cope with breezier, exposed situations, supporting dependable flowering even where winds and showers often roll in from the coast, reassuring the practical. |
| Feature rose near terrace, bench or arbour |
The strong, sweet fruity scent makes this cultivar perfect beside seating areas where the perfume can truly be appreciated. Clustered, cup-shaped flowers repeat well, keeping the display interesting between afternoon teas and evening gatherings, a rewarding choice for the sensualist. |
| Small groups in mixed perennial and kitchen gardens |
Planted in threes at 50–75 cm, its bushy form and dense foliage create rounded islands of colour among herbs and vegetables. Own-root durability allows occasional harder pruning or renewal without losing the plant, so beds stay attractive with relatively light work for the time-poor. |
| Cutting patch for home-arranged bouquets |
Medium-sized, very double blooms on clustered stems suit cutting for jugs and vases, while repeat flowering ensures more buds follow. The shrub’s medium prickliness is manageable when snipping a few stems at a time, matching the needs of the home florist. |
| Large containers on patios or roof terraces |
In 40–50 litre or larger planters, the rounded habit and repeat flushes of purple blossom give a strong focal point without demanding complex care. Own-root resilience supports long-term use in a single pot if watering and feeding are steady, which is ideal for the urban balcony owner. |
| Informal park-style corner or lawn island |
Used as a solitary shrub at about 75 cm spacing from companions, PURPLE LODGE builds a sculpted, flower-covered mound that reads well from a distance. Steady root development, then leafy growth, then full display over several seasons rewards patience and planning for the thoughtful planner. |
Styling ideas
- Kitchen-nook – Group PURPLE LODGE with chives, sage and lavender for a soft-edged, scented kitchen garden bed – ideal for home cooks who like a productive yet pretty plot.
- Pastel-partner – Combine with peach-leaved bellflower and pale cranesbills to set off its deep purple blooms – suited to those seeking a gentle English cottage palette.
- Arbour-accent – Plant at the base of a simple wooden seat or arch, underplanted with low catmint, to frame an afternoon tea corner – perfect for romantic readers.
- Driveway-drift – Run a loose hedge along a drive, interspersed with low box or yew for year-round structure – recommended for families wanting tidy but welcoming frontage.
- Patio-focal – Place a single shrub in a generous terracotta pot with trailing thyme or lobelia – attractive for balcony and terrace gardeners with limited ground space.
Technical cultivar profile
| Property |
Data |
| Name and registration |
Floribunda shrub rose registered as ORA2437, marketed as PURPLE LODGE bedding rose; ARS exhibition name Purple Lodge, classified as flowerbed floribunda in the bed rose group. |
| Origin and breeding |
Bred by Pierre Orard in France in 2007, registered 2009 (FR 20097), introduced 2010 via Lacon in Germany and Roseraies Orard in France; parentage undisclosed by the breeder. |
| Awards and recognition |
Highly decorated fragrance rose with awards at Monza, Barcelona, Baden-Baden, Madrid, Saverne and Monaco between 2008 and 2014, including multiple perfume prizes and special fragrance cups. |
| Growth and structural characteristics |
Bushy, clump-forming shrub reaching about 80–120 cm in height with 55–85 cm spread; dense, matte green foliage and moderate prickliness provide a well-shaped, structural garden presence. |
| Flower morphology |
Medium-sized, very double, cup-shaped blooms with over 40 petals in clustered inflorescences; repeat flowering habit with an especially abundant second flush when suitably fed and deadheaded. |
| Colour data and phenology |
Deep velvety crimson-purple flowers, buds dark with bluish tinge; colours shift slightly towards lilac and pale margins, fading more in strong sun yet remaining richer in cooler conditions. |
| Fragrance and aroma |
Strong, sweet and fruity fragrance that is readily noticeable around seating or path edges; fully double flowers limit nectar access, so the rose is primarily ornamental rather than pollinator focused. |
| Hip characteristics |
Produces occasional small, spherical red hips about 8–12 mm across; hips are generally inconspicuous within the dense foliage and are not a major ornamental or wildlife feature of this cultivar. |
| Resistance and winter hardiness |
Hardy to approximately −23 to −21 °C (RHS H7, USDA 6a, Swedish zone 3); disease resistance medium to common fungal issues, so basic hygiene and timely treatments are advisable in humid years. |
| Horticultural recommendations |
Best in full sun with fertile, well-drained soil; moderate maintenance with some deadheading and disease checks; plant at around 40–50 cm for hedges, 50 cm in beds, 75 cm as a solitary feature. |
PURPLE LODGE offers richly scented purple clusters, a neat bushy habit and dependable repeat flowering on a durable own-root shrub, making it a thoughtful choice for long-term cottage-style planting.
